I get into a fair number of homes in the luxury market. And while many of their kitchens are outfitted with Wolf ranges and Sub-Zero fridges, most of the walls are unadorned with anything of value. Is it not odd that people who have $70K to spend on an outdoor space with a patterned limestone paver seating area don’t want to look at original art, even if it is not a Monet or a Pollock?
As I recently found out, there very few art dealers who work in the $5-$50K price ranges for original oils, watercolors, collages, or sculptures. The local craft fares display art in the under $1000 range, most items falling under $500. And from what I remember pre-covid, there were plenty of purchases being made. Browsers were also interested in ceramic wall hangings or display pottery.
But what about the middle? – the artwork that deserves to fetch more than a few hundred bucks, yet isn’t of the Sotheby’s caliber? There must be such things. There must be artists whose lives and careers gave importance to their life’s work. And similarly there should be a class of individuals, the ones wealthy enough to spend $60K on an appliance package, who would find pleasure at seeing their walls displaying something more beautiful than an item from the HOM store.
If someone knows of such a market- please leave me some breadcrumbs in the comments.